NG Sinying
Sustainability Specialist; MPhil graduate, 2024
Ying focuses on user experience preferences analysis and design for online business of individualised fashion. Her research interest also includes requirement elicitation for fashion online platform and sustainable fashion.
Focus on research topic: User Experience Preferences Analysis and Design for Online Business of Individualised Fashion
- Mphil
- 01/09/2021 - 31/08/2023
- Participated Projects
- Participated Publications
Incorporating mobile body measuring technology into online marketplace platforms: a qualitative study from fashion SMEs perspective
Ng, S. Y., & Mok, P. Y.* (2025). Incorporating mobile body measuring technology into online marketplace platforms: a qualitative study from fashion SMEs perspective. The Journal of The Textile Institute, 1-10.
- 2025
An Empirical Study on Consumer Preferences for Online Customised Clothing Platform
Ng, S. Y., & Mok, P. Y.* (2023), An Empirical Study on Consumer Preferences for Online Customised Clothing Platform, IADIS International Journal on Computer Science & Information Systems, 18(2).
- 2023
A Review of Blockchain Technology for Sustainable Fashion
Ng Sin-Ying and Mok P.Y., A Review of Blockchain Technology for Sustainable Fashion, Digital Fashion Innovations: Advances in Design, Simulation, and Industry. CRC Press (Taylor and Francis) – Textile Institute Professional Publication Series, Chapter 10, pp 179-204, 2023, Book Chapter.
- 2023
Design and Development of Online Customised Clothing Marketplace: A Preliminary Study on Consumer Preferences
Ng, S. Y. and Mok, P. Y.* Design and Development of Online Customised Clothing Marketplace: A Preliminary Study on Consumer Preferences, 17th International Conference on Interfaces and Human Computer Interaction, 16th to 18th July 2023, Porto, Portugal.
- 2023
A Systematic Review of Blockchain Technology for Sustainable Fashion
Ng S.Y. & Mok, P. Y.*, A Systematic Review of Blockchain Technology for Sustainable Fashion, 2022 International Conference on Clothing and Textiles, May 26-27, 2022, Seoul, Korea.
- 2022